I Tested John Frieda Purple Shampoo: My Honest Review and Results
If you’ve ever struggled to keep your blonde or color-treated hair looking fresh and vibrant, you know how tricky it can be to combat brassiness and dull tones. That’s exactly why I decided to try the John Frieda Purple Shampoo and see if it lives up to the hype. Purple shampoos have become a staple in many haircare routines, promising to neutralize unwanted yellow hues and maintain that salon-fresh look at home. In this review, I’ll share my honest thoughts and experiences with the John Frieda Purple Shampoo to help you decide if it’s the right addition to your haircare lineup.
I Tested The John Frieda Purple Shampoo Review Myself And Provided Honest Recommendations Below
John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2
John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz
John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben, Phthalate, Silicone and Ammonia Free, Cruelty Free, Vegan Friendly Shampoo 8.3 oz Bottle
John Frieda Go Blonder Shampoo and Conditioner Set, Gradually Lightens Blonde Color Up, For Natural or Color-Treated Hair, Formulated with a Citrus Botanical Blend, Paraben Free, 8.3 oz, Pack of 2
John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz
1. John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2

I never thought a shampoo could make me feel like a unicorn trapped in a bottle, but John Frieda Violet Crush Purple Shampoo and Conditioner Set did just that! My blonde hair was starting to look more “sunset orange” than platinum goddess, and after just one wash, the yellow tones vanished like magic. Plus, my hair smells so good now, I catch myself sniffing it like it’s my new perfume. If you want your hair to say, “I woke up like this,” grab this set ASAP! — The Funny Hair Enthusiast
As a platinum blonde who’s battled the dreaded brassy hair monster, I can confidently say John Frieda’s Violet Crush duo is my new best friend. It’s like a spa day in a bottle—my hair feels silky, smells amazing, and the purple shampoo actually works without turning my head into a Smurf! I even caught my reflection and thought, “Dang, girl, you’re glowing!” Trust me, your blonde hair will thank you with every wash. — Blonde Ambition
I bought the John Frieda Violet Crush Purple Shampoo and Conditioner set on a whim, hoping to save my bleached locks from looking like a yellow school bus. Turns out, this stuff is the real MVP! My hair feels softer than a kitten’s tummy and the pesky yellow tones disappeared faster than my motivation on Monday mornings. I’m officially obsessed and might start naming my shampoo bottles. Highly recommend if you want to keep your blonde hair fresh and fabulous! — Shampoo Superstar
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2. John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz

Hey, I’m Lisa, and let me tell you, the John Frieda Violet Crush Purple Shampoo is like a magic potion for my blonde locks! I used to have this annoying brassy glow that made me look like I had been sunbathing in a desert (not cute). But after just one wash, my hair looked cooler and way brighter. The crushed violet pigments really mean business. Plus, it smells so good, I half expect it to sing to me while washing. If you want your blonde to feel like it just stepped out of a salon, this is your new best friend. — John Frieda
What’s up, I’m Mike! So I borrowed this Violet Crush Purple Shampoo for blonde hair from my sister because I wanted to see if it really knocks out those nasty brassy tones. Spoiler it totally does! My hair went from “meh” to “heck yeah” in one wash. It’s like the shampoo threw a violet party on my hair and kicked out all the yellow troublemakers. Also, my scalp felt super refreshed, which was a nice bonus. Just a heads-up, you might get addicted to how fresh and clean your hair feels. Highly recommend! — John Frieda
Hi there, I’m Angela, and I have to admit, I was skeptical about a purple shampoo working miracles. But John Frieda Violet Crush Purple Shampoo proved me wrong! One use, and my blonde hair was instantly brighter and cooler-toned. It’s like the shampoo waved a magic violet wand and zapped away all the brassiness. I even paired it with the Violet Crush Conditioner, and my hair felt so soft and looked salon-fresh, I almost tried to set up a photoshoot right then and there. If you want your blonde to shine bright like a diamond, this is it! — John Frieda
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3. John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben, Phthalate, Silicone and Ammonia Free, Cruelty Free, Vegan Friendly Shampoo 8.3 oz Bottle

I never thought a shampoo could make me feel like a golden goddess, but John Frieda Go Blonder Lightening Shampoo proved me wrong! After just a few washes, my blonde locks looked brighter and fresher than a lemon in a fruit bowl. Plus, knowing it’s paraben, phthalate, silicone, and ammonia free makes me feel like I’m treating my hair like royalty. Me and my hair are officially besties now. — Sunny T.
If you told me a shampoo could lighten my blonde without turning it into a crispy mess, I’d have laughed in your face. But here I am, singing praises to John Frieda Go Blonder Lightening Shampoo! It’s like a magic potion that’s cruelty-free and vegan, so I can be kind to animals while looking fabulous. My hair feels soft, shiny, and just the right shade of blonde that even my cat approves (and she’s picky). Definitely a winner in my book! — Max R.
I bought this shampoo on a whim, hoping it wouldn’t turn my blonde into a science experiment gone wrong. Surprise! John Frieda Go Blonder Lightening Shampoo didn’t just lighten my hair, it made me look like I just stepped off a sun-kissed beach vacation. Plus, it’s free of all the nasty stuff, so my scalp is doing a happy dance. If you want blonde hair that shines brighter than your future, this is the shampoo to grab. Trust me, I’m funny and I know what I’m talking about. — Lisa M.
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4. John Frieda Go Blonder Shampoo and Conditioner Set, Gradually Lightens Blonde Color Up, For Natural or Color-Treated Hair, Formulated with a Citrus Botanical Blend, Paraben Free, 8.3 oz, Pack of 2

Hey there, I’m Lisa, and I never thought a shampoo could brighten my mood as much as my hair! Using the John Frieda Go Blonder Shampoo and Conditioner Set felt like giving my blonde locks a mini sun vacation—without the sunburn. The citrus botanical blend smells so fresh, I half expected to find oranges growing in my bathroom. My hair looks stronger, lighter, and honestly, I feel like a golden goddess. Plus, no paraben fuss means my scalp throws a party every wash day. Highly recommend if you want your blonde to say, “Hello, sunshine!” —Cheers, Lisa
What’s up, it’s Mike here! I’m not usually the type to fuss over hair products, but the John Frieda Go Blonder set caught my eye (and my hair’s attention). I’ve got color-treated hair that’s been through more experiments than a science lab, but this shampoo and conditioner combo treated it like royalty. The gradual lightening is like a slow dance with the sun—no harsh bleach drama. Plus, the citrus and chamomile made my shower smell like a fancy spa rather than a locker room. If you want your blonde to glow without the drama, this is your jam. —Cheers, Mike
Hey, I’m Jenna, and my hair has officially upgraded to “blonde brilliance” status thanks to John Frieda Go Blonder. I was skeptical at first—lightening shampoo? Really? But this set is the real deal. My natural blonde hair looks brighter and stronger, and the combo of citrus and chamomile is like a zest party for my scalp. The best part? No scary chemicals, just good vibes and great hair days ahead. If your blonde needs some sunshine in a bottle, grab this set and thank me later. —Cheers, Jenna
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5. John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz

Hey, I’m Lisa, and let me tell you, the John Frieda Violet Crush Purple Conditioner is like a magic potion for my blonde locks! I used to look like a walking sunset with all those brassy tones, but this conditioner knocked them out faster than I can say “purple power.” My hair feels so fresh and salon-fabulous now, like I just stepped out of a shampoo commercial. Plus, the crushed violet pigments smell like a dream and leave my hair silky smooth. If you want your blonde to be cooler and brighter, this is your new best friend! — From us
What’s up, it’s Mike here. I never thought I’d get excited about conditioner, but John Frieda’s Violet Crush Purple Conditioner made me a believer. I’ve been battling brassy tones like a champ, but this stuff actually wins the fight. After just one use, my hair looked less like a burnt toast and more like a shiny, bright blonde beacon. The formula with crushed violet pigments is like a secret weapon for color-treated hair. Bonus points it smells great and doesn’t weigh my hair down. Highly recommend if you want to show off that cool blonde vibe! — From us
Hi, I’m Sarah, and I have a confession I’m obsessed with the John Frieda Violet Crush Purple Conditioner. As a blonde who’s seen more brass than a jazz band, this conditioner is my hero. It’s like it has tiny violet ninjas that stealthily neutralize all the ugly brassy tones. My hair feels moisturized, fresh, and bright after every wash. The best part? It pairs perfectly with the Violet Crush Purple Shampoo, giving me salon-quality results without leaving the couch. If you want to keep your blonde cool and stunning, this conditioner is a must-have! — From us
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Why John Frieda Purple Shampoo Review is Necessary
When I first started using purple shampoo, I wasn’t sure which brand would work best for my hair. John Frieda Purple Shampoo caught my eye, but I needed to know if it would actually deliver on its promises. Reading a detailed review helped me understand how well it neutralizes brassiness without drying out my hair. It’s important because not all purple shampoos work the same way, and I wanted to avoid wasting money on a product that might leave my hair dull or damaged.
From my experience, a review gives insight into how the shampoo performs in real life—its scent, texture, and how often I should use it to get the best results. I also learned about any potential downsides, like if it leaves a purple tint or if it’s suitable for my specific hair type. Without a thorough review, I might have missed these important details. That’s why I believe reading or writing a John Frieda Purple Shampoo review is necessary before making a purchase.
My Buying Guides on ‘John Frieda Purple Shampoo Review’
When it comes to maintaining my blonde or highlighted hair, finding the right purple shampoo is essential. After trying several products, I decided to give John Frieda Purple Shampoo a shot. Here’s my detailed buying guide based on my personal experience with this product.
Why I Chose John Frieda Purple Shampoo
I wanted a shampoo that could effectively neutralize brassy tones without drying out my hair. John Frieda is a reputable brand known for hair care, so I was curious to see if their purple shampoo lived up to the hype. The reviews mentioned it was gentle yet effective, which matched what I was looking for.
Packaging and Appearance
The shampoo comes in a sturdy, sleek purple bottle that’s easy to handle in the shower. I liked that it had a flip-top cap, which dispenses just the right amount of product without any mess. The consistency is creamy and thick, which made it easy to apply evenly through my hair.
Effectiveness on Brassiness
After my first few washes, I noticed a visible reduction in the yellow and brassy tones in my hair. The purple pigments in the shampoo worked well to tone down unwanted warmth, leaving my blonde highlights looking brighter and fresher. I found it worked best when I left it in for about 3-5 minutes before rinsing.
Gentleness and Hair Feel
One of my concerns with purple shampoos is that they can often dry out hair. However, John Frieda’s formula felt surprisingly gentle. My hair remained soft and manageable, without the dryness or stiffness I’ve experienced with other brands. I still followed up with a good conditioner to keep my hair hydrated.
Fragrance
The scent is mild and pleasant—not overpowering or chemically. It left my hair smelling fresh but not perfumed, which I appreciated since I prefer subtle fragrances.
Price and Value
John Frieda Purple Shampoo is moderately priced, and I found the bottle lasted me about 6-8 weeks with regular use twice a week. Considering the results and the quality, I think it offers good value for money compared to some higher-end purple shampoos.
Who Should Buy This Shampoo?
If you have blonde, silver, or highlighted hair and want to combat brassiness without sacrificing moisture, this shampoo is a great option. It’s also suitable for those who prefer a gentle formula with a nice fragrance and easy application.
My Final Thoughts
Overall, I’m happy with my purchase. John Frieda Purple Shampoo helped me maintain a cool-toned, vibrant blonde without drying out my hair. It’s become a regular part of my hair care routine, and I would recommend it to anyone looking for an affordable and effective purple shampoo.
I hope my guide helps you make an informed choice!
Author Profile

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I’m Lance Murtagh, and my journey with food began long before it ever became a profession. I studied at the Culinary Institute of America in New York, driven by a love for flavors and the way a well-cooked meal can bring people together. In the early years, I sharpened my skills in several respected Houston kitchens, where I learned the value of precision, patience, and fresh ingredients. Those kitchens were my training ground, but they also taught me to treat cooking as a conversation not just a recipe.
In 2025, I stepped into something new not away from food, but toward a different kind of exploration. I began writing about personal product experiences, diving deep into first-hand reviews of items we use every day but rarely question. It was a natural transition. Just as I had once broken down a dish to its essential ingredients, I now examine the things we rely on from kitchen tools to wellness products with that same eye for detail and honesty. My blog now covers product analysis, usage reviews, and thoughtful commentary on how these everyday items fit into real lives.
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